Africa Fashion Law

As a fashion enterprise with a long term plan, it is vital that such enterprise is protected. A fashion business is a valuable asset and every precaution should be taken for its protection. One way of protecting your fashion brand is through trademark registration. A trademark is any word, name, symbol or design or any combination used to identify and distinguish a fashion product from other fashion product. As a fashion entrepreneur, if you are not into fashion production but into the provision of a particular service like image consulting, you can also protect your service by registering  your Service Mark. A Service Mark is meant for companies that do not produce or deal with tangible goods but rely mostly on their services as their key products for example consulting and advertising. According to  Section 67 of the Nigerian Trademark Act:      "Trademark means, except in relation to a certification trademark, a mark used or proposed to be used in re...